Page 4 - CONNECT 2023-24

Index

• Archery 7

• Kabaddi 9

• Badminton 11

• The Thrill of Two Wheels - A Journey Through Bike Racing Sports 12

• Branding and Advertising in Sports in India 14

• Evolution of Hockey In India 15

Fiction or Non-Fiction - Do Indian cinemas depict the real stories of sports
• 16
players?

• Financing Major Sports Tournament 17

• Hockey - The National Sport of India 19

• India’s Success at Asian Games 2023 20

• Indoor Sports in India 22

• Indoor Stadiums and Grounds - A Blend of Innovation and Passion 24

• Influential Sports Families 26

• IPL - The Moneymaker for BCCI 27

• Multifaceted Revenue Streams of IPL 30

• The Positive Impact of Kabaddi on the Local Economy 32

2023-24 4