Page 28 - Linkpin 2024-25
P. 28
‘F.I.N.E’ worldview that our ‘Perception’ lens uses created by the British that positioned the is making
to absorb the external stimuli and process it through the rounds across many MNCs in the USA.
our internal filters that go on to define our words and Microsoft, IBM, Google, Apple and others Soon,
actions as a response. these policies will make their way into their Indian
subsidiaries and will include their vendor partners
F.I.N.E stands for: Framework | Identity | in India, which means Indian private companies
Narrative | Ecosystems will soon have to consider the caste issue in their
Everything in our world runs on these four workplace; unfortunately, how to deal with this issue
key pillars—be it religion, culture, civilisation, is being framed from the USA and Indian companies
country, history, education, business, social science, will have to follow that process.
healthcare, civic society, law, governance, or ‘DEI / ESG’ – The happening words in the
administration. Nothing escapes the F.I.N.E. format Indian business environment ecosystems. Many
that dictates how we lead life and our relationship companies are scrambling to become compliant
with society. It permeates every aspect of our living with the global standards that drive the ‘Diversity,
experience. Many of us do not realise that we all are Equity and Inclusion’ and the Environment, Social
sitting inside of the F.I.N.E concept which dictates Justice and Governance frameworks.
our destiny. n simple terms, a FRAMEWORK is the Many multinational consulting companies,
basic structure/space/idea/portal through which we think tanks and experts are shaping policies that
view things. This produces the core ideology/labels Indian business houses and government bodies
that go on to define that framework. IDENTITY will need to adapt. Here, the Framework, Identity,
comes from this; we relate to self/others/society and Narrative and Ecosystems are being imported
many other associations through this framework. wholesale into the country.
Our response to the labels emanates from the identity ‘Indexes’ – Another format we are all falling
we associate with the framework. This response is prey to is the many global indexes that are linked
what produces and drives many NARRATIVES, to the World Bank or the UN or WEF and other
which represent your identity in words and action bodies who are defining the Framework and its
and activities. The ‘for’ and ‘against’ a stated related Identity; they are driving the Narrative and
framework go on to then create the ECOSYSTEMS creating Ecosystems that will be subservient to these
that help support, sustain, and promote the other frameworks.
three elements. For example, the Hunger Index, Human
Enough of word games; let me give some Development Index, Ease of Doing Business Index,
examples to bring out the F.I.N.E. system that Democracy Index, Religious Freedom Index and
defines our societal life. I am just giving out some many such Western frameworks will decide the
examples; I am not offering any solutions to these policy and governance trajectory in our country.
issues. The objective was to show how ‘Perception’ In conclusion, perception shapes how we see and
works in the real world and how it creates the reality respond to the world, influenced by frameworks,
that we need to negotiate. identities, narratives, and ecosystems. As global
‘Woke’ – Take the current Woke movement ideologies and labels permeate local contexts, it’s
around the world; it was driven by the Marxist crucial to be aware of the forces shaping our realities.
framework that expanded its ideology to include Understanding the F.I.N.E. model empowers
people across race, sex, religion. The Framework individuals and organizations to navigate complex
created groups of individuals and institutions that socio-political landscapes with greater clarity and
identified with that ideology and drove the narrative intent.
with different ecosystems coming up to support it.
And now, with the Trump administration in the
USA taking an opposite view to this framework, it
has triggered different groups that are furthering the
narrative and ecosystem aligned with either for or
against the Woke camp.
‘Caste’ – It has moved global. The framework
28
