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Social Media and Indian Youth









        In today’s world, social media has become                social media on Indian youth is the rise
       an essential part of our daily lives. With the            of  cyberbullying.  According  to  a  study
       advent  of  smartphones  and  affordable                  conducted by Microsoft in 2020, 53% of Indian
       data plans, social media has become more                  teens reported experiencing cyberbullying.
       accessible than ever before. The Indian youth               Moreover, social media has also led to the
       has embraced social media with open arms.                 spread  of  fake  news  and  misinformation.
       In this article, we will explore the impact of            During the COVID-19 pandemic, social media
       social media on Indian youth, both positive               platforms like WhatsApp and Facebook were
       and negative. India is one of the largest users           used  to  spread  fake  news  about  the  virus,
       of social media in the world. As of 2021, India           leading to panic and confusion.
       has over 450 million social media users, with
       an  estimated  77%  of  the  country’s  internet            To address the negative impact of social
       population  using  social  media  platforms.              media on Indian youth, there is a need for
       The most popular social media platforms in                social media education. Young people need
       India  are  Facebook,  WhatsApp,  Instagram,              to be educated about the potential dangers
       and TikTok. The rise of social media in India             of social media, such as cyberbullying and
       can be attributed to several factors.                     fake  news.  They  also  need  to  be  taught
        Firstly,  the  widespread  availability  of              how to use social media responsibly and
       smartphones  and  affordable  data  plans                 how to spot fake news and misinformation.
       has  made  it  easier  for  people  to  access            Moreover, social media companies need to
       social  media.  Additionally,  social  media              take  responsibility  for  the  content  on  their
       has  become  a  means  of  socializing  and               platforms.  They  need  to  invest  in  better
       staying  connected  with  friends  and  family,           moderation and content filtering to ensure
       especially during the COVID-19 pandemic.                  that  their  platforms  are  safe  for  young
        Social media has had a profound impact                   people to use.
       on Indian youth. It has provided a platform                 In conclusion, social media has had a
       for  young  people  to  express  themselves               profound  impact  on  Indian  youth.  It  has
       and  connect  with  like-minded  individuals.             provided  a  platform  for  young  people  to
       Social media has also created new career                  express  themselves  and  connect  with
       opportunities, especially in fields like social           others. However, social media is not without
       media  marketing  and  content  creation.                 its downsides. The rise of cyberbullying and
       Moreover,     social     media                                                the  spread  of  fake  news
       has  played  a  significant                                                   are  significant  challenges
       role in bringing about                                                        that need to be addressed.
       social change in India.                                                       By      educating        young
       It has become a tool                                                          people about the potential
       for  activism,  and  young                                                    dangers  of  social  media
       people have used social                                                       and investing in better
       media to raise awareness                                                      moderation and content
       about  issues  like  women’s                                                  filtering,  we  can  make
       rights,  LGBTQ+  rights,  and                                                 social  media  a  safer  and
       environmentalism.                                                             more  positive  space  for
        However, social media is                                                     Indian youth to use.
       not without its downsides.
       One of the most significant
       negative       impacts        of                                                             Sanjana Dhole

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