Page 55 - Connect 2024-25

Spiritual Tourism in India:

A Journey of Self-Discovery and
Enlightenment

Ankit Kalore and Abhishek Powar, PGDM II

India, often referred to as the “Land of Spirituality,”
has been a beacon of spiritual exploration and
enlightenment for centuries. Spiritual tourism in India is
unique because it offers more than just sightseeing; it
provides a journey of self-discovery, inner peace, and
profound transformation. From ancient temples and
sacred rivers to serene ashrams and vibrant festivals,
spiritual tourism in India encompasses a wide array of
experiences that cater to the soul.
Yatra, which includes Yamunotri,
A Land of Sacred Sites and Pilgrimages Gangotri, Kedarnath, and Badrinath, is
a popular pilgrimage circuit that attracts
thousands of devotees every year. These
sites, located amidst the majestic Himalayas,
are believed to cleanse one’s soul and lead to
salvation.

Ashrams and Meditation Retreats

India is home to some of the world’s most revered
spiritual destinations. The city of Varanasi, located
on the banks of the Ganges River, is considered one
of the oldest living cities in the world and a significant
pilgrimage site for Hindus. Pilgrims from around the
globe visit Varanasi to perform rituals and seek blessings
at the Kashi Vishwanath Temple, one of the twelve
Jyotirlingas of Lord Shiva.
According to the Ministry of Tourism, India saw an
increase of 14% in spiritual tourists in 2023 compared to For those seeking inner peace and self-reflection, India
the previous year, with Varanasi attracting over 3 million offers numerous ashrams and meditation retreats.
pilgrims. Rishikesh, known as the “Yoga Capital of the World,”
In the northern state of Uttarakhand, the Char Dham is a hub for yoga and meditation enthusiasts. The city
is dotted with ashrams where visitors can immerse

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