Page 164 - IMDR JOURNAL 2023-24
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IMDR’s Journal of Management Development & Research 2023-24

                  Viksit Bharat: AI – Powered Revolution in Human Resource Management

                                           Vaishnavi Joshi* and Samrudhi Gade**


         *Student,  PGDM,  Human  Resource  Management,  IMDR,  Pune,  Maharashtra,  India  (E-mail:

          jvaishnavi192@gmail.com)

          **Student,  PGDM,  Human  Resource  Management,  IMDR,  Pune,  Maharashtra,  India  (E-mail:
          samruddhigade002@gmail.com)


         Abstract
         Human Resources (HR) faces challenges like rising talent acquisition costs, evolving employee expectations,
          and  data  overload.  Artificial  Intelligence  (AI)  offers  solutions  by  streamlining  HR  processes.  This  paper

          explores AI’s impact on recruitment, training, performance management, and employee engagement. AI tools

          like Mya and Arya are used in recruitment for screening, interviews, and on boarding. AI personalizes training
          programs,  provides  coaching,  and  supports  reskilling/upskilling.  AI  in  employee  engagement  delivers

          individual  experiences,  personalized  feedback,  and  sentiment  analysis  for  a  healthy  work  environment.
          However, balancing AI’s role in retention with data privacy is crucial. Generative AI (GenAI) in performance

          management offers unbiased feedback, facilitates conversations, and develops goals, leading to reduced bias,

          improved  productivity,  and  increased  fairness.  Challenges  include  the  need  for  AI-related  skills  and  the
          difficulty of AI handling human aspects like empathy. Despite these challenges, AI benefits HR with time and

          cost  efficiency,  error  detection,  focus  on  strategic  activities,  enhanced  learning,  and  cost  reduction.  AI
          integration is key to building more efficient, effective, and engaging workplaces, advancing HR practices in

          the Fourth Industrial Revolution.
         Keywords: Artificial Intelligence, Generative AI, Workplaces, Engagement


         Introduction
          In companies’ human resources (HR) are essential because they serve as a connection between management

          and staff. They  are responsible for attracting,  retaining, and developing  talent,  ensuring a positive work

          environment,  and  aligning  employee  needs  with  organizational  goals.  However,  the  current  landscape
          presents several challenges for HR departments, including:


             •  Rising talent acquisition cost: Finding and hiring qualified candidates is getting increasingly difficult

                 and expensive.

             •  Evolving employee expectations:  The workforce today demands personalization, flexibility, and
                 meaningful work experiences.
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