Page 36 - MUDRA ANUBHAV

RESEARCH METHODOLOGY

Research Design: The proposed study is descriptive
type of research.

Sampling Method and Size:

A convenience sampling was used initially and
later on snowball sampling was used. For the data
collection two different set of samples were used.

The one set of respondents were the representative
of the financial institutions who are responsible
for sanctioning and disbursement of the loans
under PMMY. Another set of respondents were

the beneficiaries of the PMMY in Pune city,
Maharashtra. For this study the sample size of 221
for beneficiaries and 215 for lenders was used.

Research Parameters:

Perception of beneficiaries of PMMY was studied
on the basis of demographic information, type of
loan taken, purpose, awareness, attitude, required
documentation, processing time, ease of taking

loan, repayment, and recommendation. Perception
of the representative of the financial institutions
was studied on the basis of awareness, type of loan,
availability of KYC documents and proposed project

details, present financial status, and education
level of the borrower.

Time Period: This study is carried out from the
month of October 2020 to April 2021.

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