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aim. Despite the notion that efficient communication should be at the top of any organization's priority list,
there are barriers to it at all levels. Senior leaders often struggle to communicate effectively about where the
organisation is headed and how it will affect people when faced with change and complexity.
Communication, such as that with employees and partners, is referred to as corporate communication. It
include overseeing business publications for employees and partners, as well as planning internal activities
for employees. Corporate communication aids in the dissemination of firm information so that employees
may do their duties effectively. Corporate communications' role is to ensure an efficient flow of information
between an organization's departments and co-workers, as well as employee engagement. (Employees that
are more knowledgeable about their company produce higher-quality work. Corporate communication can
boost productivity, boost creativity, lower absenteeism, and lower costs.

Findings and Discussions:

The following findings are based on secondary sources of information about the diversified role of corporate
communication deriving employee engagement.

1. Corporate communication has the potential to boost employee engagement.
2. Fostering efficient employee communication can aid in the formation of a strong link between the
organisation and its personnel.

3. Leadership styles, personality qualities, and communication are all highly linked to employee
engagement.
4. Corporate communication is undeniably important in businesses, positively growing and improving
employee engagement.

5. Effective communication increases employee engagement, which leads to improved employee
performance, retention, and well-being.
6. Customer loyalty has a large positive association with employee satisfaction, whereas staff turnover
has a strong negative correlation.

7. Employee engagement is enhanced via two-way communication.
8. Corporate communication can increase productivity, increase innovation, decrease absenteeism,
and save expenditures.

Conclusion:
Employees have traditionally been seen as a company's most important stakeholder, not only because of
their impact on the production workforce, but also because they serve as brand ambassadors. The
importance of employees as communication assets for a firm should never be underestimated. Organisations
currently can communicate with its internal stakeholders through a range of channels, ranging from
conventional face-to-face interaction and printed media to digital media and social platforms. Among other
things, these channels differ in terms of their complexity, formal, accessibility, affordability, and required to
handle messages. Fostering effective employee communication can help organisation and its employees
form a strong bond. Employees begin to identify with the company's vision, beliefs, and goals as a result of
effective communication. They are therefore motivated to improve and become more involved in all aspects
of their professions.

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