Page 115 - Millets Natures NutriGrain
P. 115

Millets:
        1. Promoting Awareness and Education:

           •  Educational Initiatives: Collaborate  with local  schools
               and educational  institutions to incorporate  millet-based
               lessons and workshops into curriculums. Organize awareness
               campaigns in rural and urban areas highlighting the benefits
               of millets. For instance, as seen in Chhattisgarh, educational
               programs on millet can create an informed generation that
               values and promotes sustainable consumption.
           •  Culinary Workshops: Conduct workshops  that teach
               individuals how to cook millet-based dishes. Share success
               stories like that of Tamil Nadu, where culinary classes and
               food festivals increased millet consumption.

           •  Community Engagement:  Foster  community-driven
               awareness by organizing  millet  fairs, street  food festivals,
               and community kitchens showcasing various millet recipes.

        2. Support for Millet Farmers:
           •  Consumer-Producer Linkages: Encourage  direct  trade
               between consumers and millet farmers, creating fair pricing
               and direct benefits for both. Farmers can replicate the success
               of  the  Bhavantar  Bharpayee  Yojana  in  Haryana,  where
               assured pricing is offered.
           •  Microfinance  and  Farmer  Cooperatives:  Promote
               microfinance  schemes  and  cooperative  initiatives  that
               empower small-scale  millet farmers, helping them adopt
               sustainable practices and access resources.  The  Andhra
               Pradesh Drought Mitigation  Project  demonstrates the
               effectiveness of Farmer Producer Organizations in supporting
               drought-prone regions.

           •  Extension Services: Train and employ agricultural extension
               workers  in millet-growing areas to provide on-ground
               guidance,  helping  farmers improve  yields  and  agricultural
               practices.
        3. Dietary Transition:

           •  Culinary Innovation: Encourage  local  chefs  and culinary
               experts to create diverse, appealing  millet-based  recipes.

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