Page 35 - Millets Natures NutriGrain

regional manager. To educate tourists about the value of millet as a
component of a healthy diet, the MTDC will arrange a farm trip for
them in collaboration with the local farmers.

Government initiative to increase awareness of millets in
Maharashtra

There are several initiatives taken by the government of Maharashtra
to increase awareness of millets in the state. Some of these initiatives

include:

• Promotion of millets in schools: The government has started
a program to promote millets in schools by introducing them
into the mid-day meal scheme. This will help in educating

children about the health benefits of millet and encourage
them to consume it.
• Training farmers: The government has started training
programs for farmers to help them understand the benefits of
millet cultivation. This will help in promoting millet farming

and increasing the availability of millet in the state.
• Awareness campaigns: The government has launched
awareness campaigns to educate people about the benefits

of consuming millet. These campaigns are being conducted
through various media channels such as television, radio, and
social media.
• Millet festivals: The government has started organizing
millet festivals in various parts of the state to promote the

consumption of millets. These festivals provide a platform
for farmers to showcase their produce and for consumers to
learn more about millets.

• Subsidies and incentives: The government is providing
subsidies and incentives to farmers to encourage them to

35 Millets: 2023