Page 369 - IMDR JOURNAL 2023-24

IMDR’s Journal of Management Development & Research 2023-24
Preference ranking (8
League Name Facebook Followers highest and 1 lowest)

PREMIER BADMINTON LEAGUE 17,00,000 8

ULTIMATE TABLE TENNIS LEAGUE 17,00,000 5
PRO PANJA LEAGUE 4,68,000 1

PRIME VOLLEYBALL LEAGUE 4,80,000 6
ULTIMATE KHO-KHO 82,000 4

TENNIS PREMIER LEAGUE 78,000 7

PREMIER HANDBALL LEAGUE 61,000 2
GLOBAL CHESS LEAGUE 8,400 3

Tabel 12.1

13. Calculation of hypothesis

Calculation of hypothesis is done using the Correlation coefficient and p-value using Excel as a tool.

Facebook Followers Preference ranking (8 highest
and 1 lowest)
Facebook Followers 1
Preference ranking (8 highest 0.475673843 1
and 1 lowest)

Table 13.1
r 0.475673843
r^2 0.226265605
n 8
t-stat 1.32461279
df 6
p-value 0.233515085

Table 13.2
361